Another year and another RSA Conference over and done with. It was a busy week for me and the entire OpenDNS team. I had opportunity to give a couple of talks, OpenDNS had a booth on the show floor, and we even hosted two different parties. Throughout the entire week I noted a number of general trends and themes that I thought I would share with our blog readers:
Endpoint software. There was a disproportionate number of solutions and vendors touting end-point clients and enforcement. This included products offering forensics capabilities, action reporting, whitelisting (again), behavior monitoring (again), and sandboxing of apps.
Analytics and feeds. A number of vendors touted some form of analytics solutions and/or feeds of data as a way to detect the undetectable and/or prevent the unpreventable threats.. My belief is that data on its own has minimal value without associated context, correlated data, and relevance.
Buyers are back. In the past RSA has been dubbed one large Business Development and Career Fair. Although there was a lot of this going on, I would say that unlike past years there was also a large contingent of senior level executives, practitioners, and even technical engineering folks on the show floor and in the various sessions.
Lack of Mobile. There was definitely a much smaller buzz around all things mobile. This may be due to industry consolidation in the Mobile Device Management (MDM) space. It was even hard to find presentations on mobile threats, visibility, or even solutions to tomorrow’s mobile problems.
Marketechting Terms: Threat, Cloud, Stream, Data, Intelligence, Context, Sky, Cloud, and Cyber
OpenDNS Specific Activity
Presentations and Panels.
The week started off for me with a panel called “Gumshoes : Security Investigative Journalists Speak Out”. We were very fortunate to have the top in the industry for our panel which focused on, among other things, privacy vs security, criminal infrastructure and attacks, nation state trends, and the investigative process. BIG thanks to Brian Krebs, Kevin Poulsen, and Nicole Perlroth for being amazing. Following the panel I did a talk on “Using Data Breadcrumbs to Identify Attacks”. This presentation was recorded and RSA has told us it will be on posted on Youtube soon.
Small Booth : Big Data
Our theme this year at our booth was “Small Booth BIG DATA”. Although this was obviously tongue-in-cheek we were demonstrating how we do use our massive amount of data combined with our algorithmic classifiers to predict and discover attacks. This went off very well and we had a continual stream of customers, prospects, researchers, analysts, and press in our booth.
For the second consecutive year we hosted our Research Party during RSA. This year was bigger and better than last and we had more than 300 people attend throughout the night. Unfortunately the weather did play into a larger group but the ones that came were treated to food trucks, fresh creme brûlée, and demonstration stations from several security startups.
Next up we have speaking spots at Source Boston, Source Dublin, BSides NOLA, and CanSec West and we look forward to actively participating and hosting events at next years RSA.